The technology behind
The Virtual MakeUp try-on is powered by an augmented reality technology. Developed by Modiface, an advanced face tracker algorithm can detect where your facial features are and apply a virtual makeup on the right placements. The service is able to produce virtually more than 16 million of colors, 68 eyeliner styles, 44 eyeshadow placements and a nearly infinite customizable brow styles. This allows NYX Professional Makeup to create augmented reality looks as precise and professional as a makeup artist right in your phone.
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Intrigued by how beauty and technology work together? Experience the power of our services and devices. See how ModiFace uses Artificial Intelligence and Augmented Reality. Get up to speed on our latest innovations.
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